Find Your Next BFF… On a Dating App

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Bumble, the popular dating app where girls make the first move, released an update on Monday which will possibly evolve dating apps for the better.

The new feature, called BFF, essentially lets users use the same swiping and matching algorithms for friendship instead of dating. All of this, of course, is achieved through data points coming from your Facebook profile.

Similarly, Tinder has also rolled out an update in select test cities that allows users to suggest matches for friends.

With these updates, Tinder and Bumble are moving even deeper into the social networking space, acknowledging that people could use help making all kinds of connections, not just romantic ones.

Full article can be found here

QUESTIONS:

  1. How much trust would you put in an algorithm, and the data points you are feeding it, to find you a match?
  2. Has social media made “real-life” connections easier? better? Or has it replaced them?
  3. In what other ways do you predict that social media will be able to create connectivity?

 

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2 thoughts on “Find Your Next BFF… On a Dating App

  1. This is really interesting to me, though not something I would use in my personal life. I think what makes this a tad scary is the perception of making and or losing friends. It is very character based. Not to say dating is not, of course it is, however when you go on dates via online matches–there is a common understanding that more often than not, it won’t work out, it may be one date, you may hate the person, etc. Looking at that through the lens of friendship is a little different and more personal.
    I don’t think I would trust the app to find my BFF…my best friends are people I’ve known since childhood with so many nuances to our friendship, I don’t think this will fit that need.

  2. I actually really like this idea — I’ve spoken to several friends that have expressed to me their interest in meeting new people and making new friends, but have found it difficult to do so our age (mid-late twenties). A lot of them have work friends, but are interested in making friends outside of work. Their college or childhood friends have moved away for work and they only see each other during the holidays. — They would like a friend to go workout with, get nails done with, shop, etc.

    I think if not so much pressure is placed on the “BFF” aspect and more on the “meeting people with similar interests and potentially becoming friends” aspect, this can actually be very successful.

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