Facebook Plans to Add Third-party Apps to Messenger


Facebook plans to announce that it’s opening up Facebook Messenger to third-party apps during its upcoming F8 Developer Conference in San Francisco next week.

The social network is set to announce about 20 third-party services, whose apps will work on top of Messenger when the integration rolls out, according to a person familiar with the matter. It’s not yet clear who the early partners are or what the integration will look like, but Facebook will likely expand the capability to more developers following the initial rollout.

Facebook first launched Messenger as a standalone app back in 2011. But last summer the company announced it would be shifting mobile messages out of the main Facebook app entirely — a move that angered many users at the time.

Since then, Facebook has been steadily beefing up Messenger’s feature set, most recently with the addition of mobile payments.

But opening up the service to third-party developers will make Messenger its own platform, rather than a supplement to Facebook’s main’s service. The company’s motives for doing this are unclear but the success of apps like WeChat and Line in Asia, which also support third-party apps and services, has demonstrated the potential of such a platform.

Here are some questions for you:

  1. What do you think about the open up to third-party developers will influence Facebook Messenger and Facebook itself?
  2. Can you see any trends of social media platforms?

links: http://mashable.com/2015/03/19/facebook-messenger-third-party-apps/

Zini Huang


3 thoughts on “Facebook Plans to Add Third-party Apps to Messenger

  1. Considering the example of WeChat, I believe the opening of third-party developers would bring Facebook something new. Just a few days ago, I heard that Facebook launched mobile payment on its Messenger app. I’m sure third-party developers could create something innovative on Facebook. For example, it is possible to create something similar to WeChat’s public account. I think Facebook may plan to use strategy to create a different social media platform, it maybe more like a IM tool similar to Whatsapp or WeChat.

  2. I agree with that add third-party apps to Messenger will help Facebook going to another level. Being openable and compatible is necessary for the social media platform in order to meet customer’s different needs.

  3. I think we will see more third-party apps on social media platforms. This will provide greater data analytics to these platforms in order to offer a better product.

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