Meet ThinkUp



There are quite a few options for measuring social media performance and tools for measuring analytics. ThinkUp is a new tool designed to give more meaningful information to help improve and measure one’s social media skills. ThinkUp has been in the works for over two years and can analyze your Twitter and Facebook profiles. Particularly how your status and Twitter updates are performing, which time of day is best for capturing audience attention, measures reach, and a basic summary of posting behavior.

ThinkUp is aimed to be more in-depth than Facebook or Twitter analytics platforms and its intended use is for individuals and not businesses. It also isn’t free. Users can pay $60 a year to get a personalized dashboard.

What do you think about using a pay analytics service? Do you think this a necessary tool to have for a personal social media account? Is the information learned from ThinkUp any more valuable than that provided by other free services?


3 thoughts on “Meet ThinkUp

  1. I think this is a great idea. The benefits of their service are providing users with more relevant content from their social media networks and to helping people get better bang for their back out of their time spent social media. For people who spend a lot of time on social media, particularly those who are using social to develop their personal and professional brand (as opposed to just using it for entertainment), I think $5/month for this information would be worthwhile.

  2. I think it’s a cool idea. If I am a person spend a lot of time on social media, and want to build my account as a opinion leader, being influential among my followers, I would like pay for ThinkUp service. It could help me catch the shadow of social media metrics, make my work more effective. I believe it’s also helpful for small business.

  3. I think it is a great tool for individuals who are trying to launch a startup project or item. Most people, I believe, do not really care how many people view their facebook page or twitter page unless they are trying to sell something or promote something. This is the perfect tool for the individual who is starting a company on the side and is utilizing social media to gain momentum for hte product or service. The cost is still pretty minimal and can be easily used by an individual.

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