Medium is the newest venture by Evan Williams, the founder of “Blogger” (later bought by Google) and co-founder of Twitter. Hunter Walk, in his review of Medium, argues that Williams has inspired “blogging for the 9%”, with 1% creating content, 9% curating, commenting, and interacting with content and 90% imbibing content.
Unlike other posting sites, Medium uses an algorithm to ping “valuable” posts and features them on the top of their homepage. Though many of the contributors are unpaid, the site positions itself as an editorial experience. Each story is meant to act like an individual story, and is featured on its own screen.
Williams established the platform to encourage long-form blogging and to create a “community” where writers could collaborate digitally before posting their work. Hunter Walk argues that “for consumers, Medium is a magazine” that “occupies the space in between WordPress and Tumblr.” Question for the group: as Medium grows and looks to revenue sources do you think that a consumer would ever pay for “better” or “curated” journalism? Would a pay-wall work? If not, how might this social space monetize (vis-à-vis Tumblr, WordPress, etc)?