Use of Twitter in MBA Admissions Process

As I was doing research for our final project – I found this interesting use of social media in the MBA admissions process from my alma mater – Rutgers. Something to think about as we all put together our final projects and look at how the competition is already embracing social media!

Social Media
Announcing MBA Admissions Live Twitter Stream
Thursday, March 3, 2011
On Tuesday, March 8th from 1:00pm to 2:00pm Rutgers Business School Admissions officers, Communications officers, and MBA Director Sharon Lydon will be ready to answer any questions about admission to the MBA program in real-time on Twitter @RutgersBschool.

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2 thoughts on “Use of Twitter in MBA Admissions Process

  1. Thanks for this. Very interesting. I’ve been looking at how different schools are using Twitter and comparing them to Fordham. While I’ve found that Forhdam’s feeds are relatively active and informative, what you reference here, interactivity, is an element that is missing.

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